Each year SIM São Paulo attracts a larger quantity of artists and bands from different places and of diverse styles that are interested in participating in the music conference and festival. For the 7th edition there were 2,785 applicants from 26 Brazilian states and 37 countries from around the world that performed daytime showcases which were held at the Centro Cultural São Paulo from the 5th to the 7th of December 2019.
The final list of the selected artists will be announced on the 9th of September with this year’s presentations only being 30 daytime showcases. The showcases are free and open to the public in “Sala Adoniran Barbosa” in the Centro Cultural São Paulo. Now with 10 showcases per day, they will coincide with the conference (in 2018 there were only 27 shows divided throughout the course of the three day conference).
The increase in numbers attest to the effervescence of global contemporary music and its significant growth in the countries represented by the applications. The increase (around 70% of new nationalities compared to last year) is a reflection of SIM São Paulo's circulation throughout various music conventions around the world, and the international recognition of the conference as a strategic entry point to one of the fastest growing markets in the world: the Latin American music market.
In the last year alone, representatives of SIM São Paulo Advisory Board attended music conventions such as: Pop Montreal (Canada), MIL - Lisbon Internacional Music Networking (Portugal), MAPAS e MMVV (Spain), FIM PRO (Mexico), Circulart (Colombia), MEDMEX (Italy), Oslo World (Norway), The Great Escape (UK), Music Cities (Chengdu/China), Palestine Music Expo (Palestine), ONGEA (Kenya), SXSW (USA), Imesur (Chile), among many others.
Once again, Argentina submitted a large number of applications with 1,011 applicants, reflecting SIM São Paulo's partnership with the “Instituto Nacional de la Música” (INAMU), a non-profit organization that most supports the entry of Argentine artists into the conference. Latin America is also represented by other countries such as: Mexico, Peru, Chile, Uruguay, Colombia, Venezuela, Ecuador and Bolivia, reaffirming SIM's aggregating role of the continent's scene.
The partnership with SODEC, Quebec's cultural industry support agency, has encouraged international music professionals to come to SIM São Paulo since 2016. This important institutional stimulus for exports is appreciable in the number of Canadian artists who are applying for a vacancy in the conferences’ program, which can also be observed in relation to France, The United Kingdom and Australia.
In Europe, the Iberian Peninsula stands out. The partnership with Portuguese music conference MIL creates new paths and further boosts the musical exchange between Brazil, Portugal and other Lusophone countries, as well as strengthening bridges with the rest of Europe and Africa. The connection with Spain also seems to be establishing itself through conferences MAPAS from the Canary Islands, and Mercat de Musica de Vic from Catalonia, two increasingly important events for the Ibero-American market.
Countries from other parts of Europe, Africa and even the Middle East are starting to appear among the applications demonstrating the growing global relevance of the conference. Italy stands out after the performance of the band Kalàscima in 2018, and the presence of SIM São Paulo in the last edition of MEDMEX, thanks to the strong partnership with Puglia Sounds, this year resulted in 15 applications submitted apposed to only 1 last year.
In Brazil, the historical market concentration in the southeastern states is reflected again in the applications: São Paulo, Rio de Janeiro and Minas Gerais lead the ranking, and Espírito Santo is steadily establishing its position in the national scene, supported by the articulation of agents and local events such as Formemus. Paraná, Santa Catarina and Rio Grande do Sul maintain their prominent place, also stimulated by regional fairs such as FIMS (PR), Tum Sound Festival (SC) and Tum Tum Semana de Música (RS).
With a history of public policies for the development of the music scene, which drives local artists and bands to seek new stages and audiences, the Brazilian states of Distrito Federal, Pará and Ceará also represent a good volume of entries. Lead by Bahia and Pernambuco, other northeastern states have also increased their number of applications. The north and midwestern states have submitted their applications, leaving only Acre unrepresented on the list of SIM São Paulo applicants, which testifies to the strength of our national music production.